Our Mission Statement
“To be the most recognized and respected professionals providing innovative health and fitness solutions.”
A Company Dedicated To Your Fitness.
We take pride in helping you get the body you have always wanted. We work from early in the morning until late at night so that your schedule can always be accommodated. Our quality service and staff will bring you exceptional results!
In February 1999, with a clear vision of providing innovative health and fitness solutions to active, fitness-conscious people, a talented, motivated team of fitness experts joined together to form Fitness Image Results, Inc (FIR). FIR catapulted to the forefront of the fitness industry and is now recognized as one of the leading health and fitness providers in the Washington, DC metropolitan area.
In 1998, we launched the highly acclaimed Boot Camp for Women Program and established this new genre of fitness programming throughout the greater Washington, DC metropolitan area. This wildly popular group training program catered exclusively to women seeking an alternative to one-on-one personal training and was embraced with immediate success. During that same year, Gold’s Gym International, Inc., contracted FIR to start providing personal training and fitness services to the members of their facilities. FIR helped hundreds of clients in seven of the largest Gold’s Gyms throughout Northern Virginia, Washington, DC, and Maryland up until the Spring of 2005. This partnership provided to FIR the opportunity to develop a unique platform for delivering its own personal training services within an established facility.
The year 2000 was a growth year for FIR, whereby we were able to provide a lot of opportunities to those wishing to be fitness professionals and so employing over 50 trainers and staff. The year 2000 also brought about the advent of additional programs, such as the low-impact Conditioning Camp for Women Program and the high energy Boot Camp for Men Program, along with a vast array of health and wellness solutions to local corporations through our Corporate Health and Fitness Services.
During 2001, and again in 2002, FIR began growing a number of new business initiatives, such as providing personal training services overseas to royalty and to a national soccer team. We also established a very successful relationship with Marriott International in 2002, whereby we utilized our facility management business model and not only managed three health clubs inside Marriott Hotels throughout Washington, DC, we also opened the Fitness Image Results’ Health Club inside one of the flagship Marriott hotels, the Marriott Wardman Park Hotel.
In 2003, FIR launched the Amphibious Boot Camp Program, which combines both water workouts and dryland workouts into a structured fitness regimen that is unlike anything in the Washington, DC area. FIR also began the development of an operational infrastructure and back-end architecture that would help us streamline and improve our customer service.
In 2005, FIR ended its relationship with Gold’s Gym International and set out to start providing what is now a vast network of In-Home Personal Training services. The Boot Camp Master Class also changed from a fee-for-service class to something we like to call “strategic philanthropy”. The Master Class became a catalyst for us to bring awareness to different charities and causes. The Boot Camp Master Class helps raise thousands of dollars for various charities each month every year as part of FIR’s community outreach initiatives. FIR also ramped up its community outreach by increasing its support to local communities, groups, and schools by donating fitness equipment and services. We also started our annual Blood Drive in 2005 as a continued effort to support the victims of the devastation that Hurricane Katrina brought to the Gulf Coast region of the United States.
The year 2006 became another milestone year for FIR. We launched our brand new website that allowed people to receive up-to-the-date information about fitness and health. FIR also strengthened its position as the leader in innovative health and fitness solutions and as a one-stop provider for everyone by beginning to sell running shoes and fitness apparel online as well as starting to offer a state-of-the-art Online Nutrition service.